ABOUT US
We create long term value for stakeholders.
We invest and partner with brands that have market potential and share common values with us to facilitate brands equity growth as well as business growth.
Explore our beliefs/
We prefer to hire individuals that seek for value creation rather than seek for fortune and success. We seek the same in brands, brand heritage and strong brand spirits value much to us.
Find out what we do.
We provide brands and OEM factories/retailers with market knowledge, indepth industry insights, competitor benchmarks, operational support and most importantly financial supports. We build brand equity along with solid market expansion results.
How we collaborate to achieve.
We inspire, assist and invest in brands and teams that share common values with ABG (Altura Brands Group). Our partnership with brands looks beyond brand’s lifetime cycle and we ususally start with a quick pilot for testing.
INDUSTRIES
Sectors we cover for
Our team has over 25 years of experiences in premium and luxury Perfume & Fragrances, Imported Wine & Spirits and Fashion & Outdoor Apparel.
[01]
Perfume&Fragrances
Our team has been long working with global premium and craft fragrance brands on market entry, brand repositioning and operational optimization projects.
[02]
Wine&Spirits
Having rich experiences working with the leading spirits and wine group in the world in a diversified portfolio and functions, our team is no doubt your best partner for brand market entry as well as growing your exisiting business.
[03]
Fashion&Outdoor
Being able to bring from abroad fashion outdoor and sport brands amd build from 0-1 in China market with a notable success, we are excited to share our success story and experiences.
This goal reflects our purpose, our core values, business strategy and our culture of shared success.
SERVICES
Design, deliver, and make your future with brand strategy.
OUR VALUES
Creating long-term value.
People Value
We are keen in developing an environment with common trust among team members and also with clients who choose us. We spend enormous efforts in developing our own talent pool and value much both the well-being and self-fullfilment of our people.
Client Value
We provide specialized solution to each case by leveraging our strong expertises in certain industries. We believe in agile way of working to quickly strench your thirst on brand related questions.
Societal Value
Being enviromentally friendly and care for minorities value much to us seen from choosing our team members, partners and even clients.
LATEST NEWS & EVENTS
Trending insights to be in the loop.
-
-
LIFESTYLE: From France To China
28 November, 2024 Events -
Dive into the perfume & fragrances universe
25 September, 2024 Events -
ESXENCE welcomed hundreds of niche perfume brands
12 March, 2024 News